CREATING / CONVERSATIONS 05: THE SOCIAL GOOD
I'm so excited to welcome Sarah Bayot, founder of Kicheko, into the studio Wednesday to chat about using our businesses as platforms for social good. Sometimes that means long-term projects -- in Sarah's case, each purchase of a piece of Kicheko jewelry funds a month of schooling for one child in the Democratic Republic of Congo (her customers provided 1,577 months of schooling last year alone!). But these efforts also exist on a smaller scale, like the fundraising efforts we've seen by DC creatives (and businesses across the country) over the last few months to benefit organizations like Planned Parenthood, the ACLU, Martha's Table, and N Street Village, to name a few.
We'll be discussing how to best align our brands and businesses with the causes we support, and try to answer some of the questions I'm sure a lot of us share when it comes to deciding whether and how to use our businesses as platforms for good. How do we decide what our contributions will look like? How do we involve customers without alienating? Do we separate politics from our work or are they inherently inseparable? We'll have a lot to discuss, and I can't wait to hear all of your thoughts and ideas as we navigate these topics together.
There are still a few tickets left, you can snag one here before they sell out!